ThePRAuthority.com Blog
Discover Public Relations Tips and The Latest Industry News
How To Keep The Conversation Fresh
Keeping the conversation fresh isn't always easy especially when you're not good at holding a conversation. Maybe you have stage fright or maybe you just don't know where to take the conversation so you just let it die off. Chances are if the conversation isn't...
Link Building and Why You Need It
Marketing is a tricky business to be in. There will always be someone that will be better than you or better than your product, but you and only you can control your destiny. So why not use a marketing method that will not only advance your in the marketing world but...
5 Key Examples of Marketing Goals + What They Mean
Over the past several years, marketing strategies have expanded. They now include both traditional and digital marketing techniques and should remain competitive and effective. It’s important for business owners to set marketing goals that they can implement, monitor...
How Can Email Marketing Help You?
With social media becoming the new up and coming thing we often don't think of email marketing as a thing anymore. Right? It is outdated and old school when it comes to marketing... But IT WORKS! So how can you effectively use email marketing? What Is Email Marketing?...
7 Types of Marketing Strategies That Will Grow Your Business
The great thing about the business world is the fact that there are so many avenues to success. You can employ all types of marketing strategies in order to grow your business. For the new entrepreneurs, it is ultimately up to them to do the research and choose from...
The Pros and Cons of Social Media Marketing
Over the last few years, social media has really taken off in not only the personal world of the internet but also the business world. The rise of social media marketing, or SMM, has taken off like a jet plane and has been flying ever since. But what are the all...
How to Check Google Keyword Ranking – 12 Useful Tools
When checking Google keyword ranking, choose a quality tool that can provide you with accurate results. The biggest mistake you can make when trying to make your website rank is use a "best guess" method for choosing your keywords. Using the wrong keywords could have...
How To Be A Leader In A Follower World
When running a business there must be some sort of order to the chaos that will ensue. Like any child will say, "I want all the candy in the world!", but you and I both know that they need an adult to tell them that too much candy will make them sick... Well, you may...
How To Get Publicity For Your Press Release and Questions You Must Ask Yourself
As we know, a press release is a method of announcing big ticket items or news that gives information about particular matters, good or bad, in the form of a brief story. Hopefully when doing a press release, it is all good... But what are the questions that you need...
Word of Mouth Advertising – 8 Successful Strategies to Try
Advertising is one of the ways businesses use to inform customers about their products. Most clients rely on referrals from friends, relatives, and social media to make a purchasing decision. Quality is a prerequisite to word of mouth advertising since customers will...
How To Achieve Credibility On Your Sites That Will Drive More Traffic
Having credibility in yourself and your product is extremely necessary. Think about it... You're selling a product that is packaged poorly, but inside it is what everyone is raving about, the new fad. Everyone wants one. Think of a brand new phone being launched, you...
How To Communicate Your Way To Better Marketing
Our biggest goal is to make money, to make money we need to establish followers. But how do we do that if there is a mix up in communication? How do we communicate effectively in the marketing world? We, as humans, want things to be bigger and better than they were...
SEO Checklist Essentials – How to Optimize Your Page
An SEO checklist can help you figure out what you need to do to increase the visibility of your website. Since the majority of your web traffic is driven by Google, Bing or Yahoo, it's imperative that your web page is optimized. Although social media platforms can...
SWOT Analysis Template – How to Do a SWOT Properly
SWOT has been around as a strategic planning tool for more than half a century. By now, the SWOT analysis template by which a business can map out its near future plans while evaluating external risks against internal factors has gained itself a legendary reputation....
How Much Does a Billboard Cost? – The Secrets of Outdoor Advertising
Advertising is supposed to steal the eye. Billboards are pretty much meant to highjack your entire attention and, ideally, to instill in you a certain drive to buy. However, on your route home while moving in the shadow of these marketing giants, has this question...