Public relations, pr

“If I was down to my last dollar, I would spend it on public relations.” – Bill Gates

Top 7 Online Social Media Courses to Take in 2018

Social media has become a worldwide obsession. The advent of smartphones and data connections resulted in 24/7 connectivity to a complex digital network. And over time it’s further specialized for different media types and interests. Success in such a world depends on...
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7 Best Market Research Companies in the World

Most companies use marketing in one way or another. But despite that fact there’s one element that seldom comes under examination. People often forget that marketing research companies are just as competitive. And there’s a lot to learn by examining them. In the...
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7 Social Media Engagement Ideas to Improve Your Strategy

The connection between business and social media has grown over the years. Most people are aware that there's often a link between success and social media. It needs to form at least a portion, if not the majority, of a company’s marketing. The reason comes down to...
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7 Social Media Engagement Tools You Should Be Using

Most people know that social media is a key component of success. But it’s often unclear how one should make the most of them. This is where social media tools come into the picture. Social media engagement tools are arguably more important than individual platforms....
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7 Law Firm Advertising Ideas You Too Can Put into Practice

The legal profession is one of the world’s most competitive field. One quickly learns that it’s not enough to simply do good work. Potential clients need to hear about it as well. And that message needs to also push past the competition. In this article we’ll examine...
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7 Steps to Creating the Perfect B2B Content Marketing Strategy

Last year, 28% of marketers reduced their digital advertising budgets to create more niche content. Smart businesses use a B2B content marketing strategy to get high quality leads. Want to create a perfect strategy? Follow the seven steps below. 1. Set Your Lead...
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9 Ways to Use Hashtag Marketing for Your Business

Every smart business today knows the importance of social media marketing. Certain platforms call for hashtags as part of a marketing strategy, namely Instagram and Twitter (and sometimes Facebook). Without hashtags on these platforms, you'll have a difficult time...
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7 Steps to Creating the Perfect Content Marketing Team Structure

The importance of team efforts is readily apparent. For example, the coaches of top tier athletes often become just as famous as their clients. However, people often forget that this is the norm for anything which aims for extraordinary results. But content marketing...
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9 Best Pay per Click Affiliate Marketing Programs

Getting your new business off the ground can be a difficult task. Acquiring new customers without costing your company substantial amounts of money is a goal that many new companies fail to achieve. Pay per click affiliate marketing programs can help your website get...
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7 Email Marketing Content Examples that Are Incredibly Inspiring

Email is one of, if not the, most popular form of digital communication. It’s a rare example of a digital service with a nearly 100% active user base. Email’s ubiquity makes it an ideal platform for marketing efforts. In the following article we’ll examine seven...
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