by Upright | Mar 23, 2015 | PR for Revenue, What is PR
When it comes to content, sometimes old school can be a good thing. Namely, when it comes to old school rap or Throwback Thursday on Instagram. But when it comes to your company’s public relations strategy, being old school isn’t advantageous for your...
by Upright | Feb 12, 2015 | Marketing
When a marketer sets out to create a public relations strategy. They’ve got a motive. The first move is often to get started publishing press releases. That would have been the most effective way to get out your message and get some press … years ago....