by Kayla Rigler | Mar 24, 2017 | Marketing, PR for Revenue
We all like free, right? We all like that when we can have our cake and eat it too. Where do you start when it comes to marketing and writing a press release? First things first, you must know your audience. If you don’t know who you’re talking to, you...
by Upright | Mar 30, 2015 | ROI Assessment
We are often being asked how to determine the return of investment when it comes to news distribution services. Thanks to better monitoring and tracking services, tracking the true ROI of a press release has never been easier. Not every press release may be...