ThePRAuthority.com Blog

Discover Public Relations Tips and The Latest Industry News

Top 5 Digital Marketing Courses for Beginners

If you own a business or you’re a marketing executive, digital marketing courses can help you grow. Then you already know that email marketing, social media, and blogs should be a part of your digital marketing strategy. Without some training to show you how all the...

6 Referral Marketing Strategies for Successful Campaigns

Word-of-mouth or referral marketing counts among the most effective marketing strategies a business can use. It also accounts for a majority of the new clients that come into a business, a full 65% of them. Aside from this, studies also show that a customer that’s...

Top 10 Network Marketing Tips for Successful Marketers

Successful network marketers want network marketing tips to start a business or grow an existing business to the next level. Network marketing builds on person-to-person recruitment and sales. Each marketer earns a portion of the profit his or her sales team makes....

How to Market Yourself on Social Media Using Video + Other Methods

If you’re wondering how to market yourself on social media, you aren’t alone. Job-seekers realize the importance of networking with contacts and future employers on LinkedIn. More entrepreneurs and businesses know that marketing on Twitter, Google Plus, Instagram,...

The Best Kept Secret In The PR World– All About the Press Release

So we've helped you out here and there when it comes to writing a press release. We've given you tips and tricks, pointers and advice on how to write a press release properly. Now it is your time to fly. Flying on your own is exhilarating and worth it when it comes to...

What Is Targeted Email Marketing? Top 6 Tools to Use

Targeted email marketing is as important as knowing who your target audience is when writing a blog post. If you're not putting in the extra effort to target your emails to the right subscribers, your ROI won't be as high as it could be. Simply knowing who your target...

Brand Competitive Analysis and Why You Need It

There is one mistake that businesses, bloggers, and marketers do that is so grave and grievous it will make your head spin. A mistake that could be fixed but more than likely you won't because you have no idea that it is even a mistake that you're making. So are you...

All Publicity Is Good Publicity If You Make It Good!

A quote from Newton's Third Law says, "For every action there is an equal and opposite reaction." This means, in a round about way, that your actions have a consequence. There are good consequences and bad consequences. Think of the good consequences as buying...

How to Write a Creative Brief: 7 Essential Tips

Learning how to write a creative brief can be difficult. A great design can make or break you. A website with ugly imagery is not going to convert as well as something beautiful. Advertising in the paper or on a billboard on the side of the highway only gets one shot...

Inbound Marketing Strategy – How to Plan Yours

Statistics show that inbound marketing can be one of the best ways to attract new customers or clients to your business. Because inbound marketing focuses on putting the right information in front of your audience whenever they need it, inbound marketing tactics can...

How Will You Write Your Press Release? With Our Help, Of Course!

When writing a press release, you must decide if you want to write your own or outsource your work. Either way you are going to get a press release and hopefully you'll be successful from here to the UK on your press release, no matter the method you decide to go...