by Kayla Rigler | Mar 3, 2017 | Uncategorized
What if I told you that your press release was a waste of time? What if I said that you literally just placed time and effort into something that was not going anywhere? Wouldn't you be upset or angry about it? Of course you would. With today's society, we see so many...
by Kayla Rigler | Feb 24, 2017 | Advertising, Marketing
Be your own distributor. Brew your own beer… Make your own… Just kidding. Be your own press release distributor. That is what I meant. This has nothing to do with beer, but after you are done distributing your press release, you can sure as heck sit down...
by Kayla Rigler | Feb 20, 2017 | Advertising, Content and Copy
A quote from Newton's Third Law says, “For every action there is an equal and opposite reaction.” This means, in a round about way, that your actions have a consequence. There are good consequences and bad consequences. Think of the good consequences as...
by Kayla Rigler | Feb 10, 2017 | Content and Copy, Marketing, What is PR
When writing a press release, you must decide if you want to write your own or outsource your work. Either way you are going to get a press release and hopefully you'll be successful from here to the UK on your press release, no matter the method you decide to go...
by Kayla Rigler | Feb 3, 2017 | Content and Copy, Marketing
You know the official statement given to the news outlets such as the newspaper or a magazine that announces something big or a change about a company? This statement is also known as a press release. It's the official statement given by a company, big or small, that...
